BRAND CONTENT

Launch Films & Brand Communication

URBANWEAR SOCIAL CAMPAIGN / FILM & EDIT

Produced through Futur Vague, a creative production agency founded with fellow photographers and filmmakers, this social media campaign was created for a Brussels-based urbanwear retailer, with the goal of translating the energy of the brand into short, engaging fashion content.

Working with one model, three outfits and the streets of central Brussels as the backdrop, we created a visual journey that combines a fashion-driven perspective with a dynamic, platform-focused edit.

  • Social Media Campaign

    Film & Edit : Micha Margo

    Production : Future Vague

    Belgium, 2026

CentreVille Store / Urban Wear Store

Two people arranging garnished food on a white plate at a dining table with candles and white decorative objects.
A chef adding toppings to a dish in a professional kitchen
A plate of gourmet food topped with microgreens, surrounded by candles.
Person sprinkling chopped herbs on a pizza crust with cheese on a white cutting board in a kitchen.
Person holding a slice of pizza with eggs, garnished with green herbs, served on a stainless steel plate.
Person holding a slice of pizza topped with seafood, garnished with herbs.
A pizza bowl topped with shrimp, green herbs, and spices, with a toasted crust visible around the edges, on a textured surface.
Person slicing raw tuna sashimi with a knife, garnished with green onion, on a ceramic plate, with a small dish of chili sauce nearby.
Person holding a piece of sushi with seaweed wrap and fish, with a sushi platter and two lit candles in the background.
Chef in a white coat preparing a bowl of cooked clams with foam on top, using a spoon in a professional kitchen.
A plate of sliced fish with tomato sauce, a lemon wedge, and fresh herbs, with a bowl of shellfish and a hand holding a spoon above it.
Person slicing grilled fish with lemon in a red sauce on a white plate, garnished with cilantro, with a bowl of cooked shellfish nearby.
Bowl of Asian-style noodles with an egg, bacon, green onion, black pepper, and a creamy sauce on a rustic surface.
Person eating pasta with black sesame seeds, bacon, and green onions at a table with lit candles and a glass of red wine.
Chef garnishing a bowl of pasta with toppings in a kitchen.
Person in a white uniform with the name 'César' holding three bottles of champagne.

CÉSAR LEWANDOWSKI POP-UP RESTAURANT CAMPAIGN / PHOTOGRAPHY

Produced by Touchdown Agency in collaboration with Schrodinger Studio, this campaign was created to promote a pop-up restaurant concept by French chef César Lewandowski, following his recognition in the culinary world. The event centred around the idea of "guilty pleasures", bringing a more playful approach to fine dining.

The creative direction was built around authenticity. The brief was to create images that felt as though they had naturally been captured during an evening at the restaurant: spontaneous, immersive and lifestyle-driven. The challenge was to find the balance between the energy of a real dining experience and the precision expected from high-end culinary photography.

The final series combined different visual approaches: atmospheric lifestyle images capturing the guests and environment, portraits of the chef during preparation, and refined photographs of the finished dishes within the restaurant setting. By focusing on details, gestures and moments of connection, the imagery aimed to communicate the full experience rather than simply showcase the food.

  • Brand Launch Pictures & Video

    Photography : Micha Margo

    Production : @schrodingerstudio / @touchdown_agency

    Belgium, 2025

Plaisirs Coupables - Cesar Lewandoski / Pop Up Restaurant

A person wearing a silver watch and white sneakers with black stripes, lying on a blue surface with a shadow pattern from a nearby fence.
A woman kneeling on a blue tennis court, leaning against a black net. She is wearing a white sleeveless top, green shorts, white sneakers, and striped socks. Several tennis balls and a tennis racket are on the court beside her, and her shadow is cast
A woman kneeling on a blue tennis court, holding onto the net, with a tennis ball on the ground beside her.
A woman wearing a silver watch and pearl earrings resting her arm on a tennis net, with a blue tennis court in the background.
A woman sitting on a tennis court bench, leaning on the wooden surface, with a tennis racket and tennis balls nearby. She is dressed in athletic attire and appears thoughtful.
A woman with curly hair and wearing a white sleeveless top and dark green shorts, standing next to a metal fence at a tennis court, casting shadows through the fence.

CASIO 50TH ANNIVERSARY CAMPAIGN (MENA) /CONCEPT, PHOTOGRAPHY, FILM

Created during my time at Flick Media Production in Dubai, this social media campaign was part of CASIO's 50th anniversary celebration across the MENA region. Working alongside a former creative collaborator from ASTUDIO, we developed lifestyle-driven photo and video content that translated a global brand campaign into engaging digital storytelling.

Together, we worked on location scouting, styling adaptations, pre-production and the overall visual direction to ensure the content aligned with the wider campaign identity.

The photography focused on a fashion and lifestyle approach, featuring a model on a tennis court with an editorial aesthetic blending sport, elegance and modern luxury. Alongside the stills, we created short-form video content featuring both a male and female model, built around movement, presence and natural interactions rather than a complex narrative structure.

The objective was to create visually engaging assets where the product and lifestyle association remained at the centre.

Casio MEA / 50th Casio Anniversary, Content Creation for MEA region

BESPOKE FRAGRANCE BRAND FILM / DOP

This was my first project at ASTUDIO, created for a Kuwait-based family-owned fragrance house specialising in bespoke perfumes, from the creation of the scent itself to the design of its packaging and identity. As the brand was still in its early stages, the objective was to build a visual foundation that could communicate its heritage, craftsmanship and emotional connection with fragrance across digital platforms, including social media and the website.

The creative direction, led by ASTUDIO's director, approached the project as a documentary with a strong cinematic and sensory dimension. Rather than simply showcasing the process, the goal was to translate the founder's passion and relationship with perfume into imagery that could evoke emotions, memories and sensations. Every element of the story was designed to support the feeling behind the brand.

The production began with the main narrative shoot in Sri Lanka, where we established the film’s artistic and cinematic foundation. Using the country’s landscapes and atmosphere as an extension of the brand, we followed a young woman discovering and creating her own fragrance, blending fashion, elegance and sensuality through mist-covered tea fields and organic textures.

We then shot additional documentary material in Kuwait, inside the family’s original perfume-making environment, reinforcing the brand’s heritage and authenticity.

SÉLECT LABEL / Perfume Maker Brand Launch

CASIO PRODUCT FILMS / EDIT & VFX

Created for CASIO, these two studio-based product films were designed as short-form Instagram reels (15-second formats), focusing on showcasing the details and identity of the watches through fast, engaging digital content.

For this project, I was responsible for the complete post-production process. Working with existing footage, my role was to identify the strongest visual moments, rebuild the structure and create a more dynamic viewing experience through editing, effects and rhythm.

Through precise cutting, visual treatments and a music-driven approach, I transformed the footage into engaging brand assets designed for digital platforms.

  • Production : @flick.global

    VFX, Edit : Micha Margo

    ALL RIGHTS BELONG TO Flick Global & Casio MEA

    UAE , 2024

Casio MEA / 50th Casio Anniversary, Content Creation for MEA region

VYNTAGE HOROLOGY / BRAND LAUNCH CAMPAIGN / DOP

Created during my time at ASTUDIO, this project introduced Vyntage Horology, an independent haute horology brand based in Dubai, founded by Mohammed Abdulmagied Seddiqi and connected to the heritage of one of the region's most established luxury watch families.

The campaign was developed under the creative leadership of ASTUDIO's director, who established a precise visual direction and guided the production through a clear creative vision. My role was to translate that vision into the technical and cinematic execution, contributing as Cinematographer and Camera Operator throughout the production.

For the studio watch shoot, I helped build the lighting setups and operated the camera and motion-control systems to achieve the requested movements and level of precision required for luxury product imagery. Every decision was made in response to the creative direction, with a focus on highlighting the craftsmanship, materials and details of the timepieces.

The project then expanded into a larger launch film, where the studio packshots were projected onto large screens and used as a visual environment for filming a model. This created a campaign piece designed for the brand's introduction across social media platforms and international watch events.

Although I was not involved in the final edit, my contribution was focused on creating the high-quality cinematic material required for the final film. This project reflects my experience working within a structured luxury production environment, where strong creative direction, technical precision and close collaboration between departments are essential to achieving a refined result.

VYNTAGE HOROLOGY / Brand Launch Videos

HADINE FINE JEWELLERY LAUNCH FILM / DOP & EDIT

Created for the launch of Hadine Fine Jewellery, this studio-based fashion film translated the brand's contemporary approach to fine jewellery into a refined visual campaign. Combining natural light, movement and a minimalist aesthetic, the project was designed to introduce the brand through elegant, modern storytelling.

Hadine / Jewelry Brand Launch

Chef in a white uniform plating a dish with tweezers in a professional kitchen.
Lobster on a plate with sides, seen from the side, with a fork in the bottom right corner.
A bowl with creamy yogurt garnished with toasted pine nuts, fresh microgreens, edible purple flower, and honey drizzle, in a rustic wooden bowl.
Close-up of a bowl of creamy soup garnished with pumpkin seeds, microgreens, and fried crispy elements.
Lobster tail topped with microgreens and caviar, served with a grilled corn on the cob and a cup of melted butter
A person using chopsticks to eat raw oysters topped with a garnish, with a city skyline in the background.
A glass of iced tea with lemon slice on a wooden table with decorative white floral patterns.
A tall glass of red cocktail garnished with a red pepper and a straw.
A glass of pink cocktail with a purple flower garnish on top, reflected on a dark surface.
Elegant restaurant table set with wine glasses, napkins, and cutlery, with a wine display cabinet and a large curtain in the background.
Chef pouring yellow sauce over a plated dish garnished with greens and dark ingredients, with a blurred flower in the foreground.
A white plate with a small portion of finely plated gourmet food, garnished with herbs and sauce, on a table with a floral centerpiece and partial view of a glass and utensils.
Plate of gourmet pasta with dark sauce, garnished with microgreens.
Fresh seafood display with a fish in a bowl of ice, surrounded by shrimp, a lemon, crab, and green leaves.
A woman in black clothing with makeup, sitting at a dark marble table, is reaching to pick up a small tart topped with raspberries and a green garnish. The table has a black plate with assorted desserts, including small pastry puffs with powdered sug
Group of people at a bar, dressed in formal and chef attire, celebrating with various props and drinks, with a well-stocked bar in the background.
A person placing a large cut of raw beef steak into a refrigerator or freezer, with a branded label visible inside.
A pink cocktail with a dark cherry garnish on a silver tray, against a geometric patterned gold wall.
A glass of champagne with a citrus garnish and a decorative topping, set on a white table with a blurred city skyline and waterfront in the background.
A cocktail glass filled with a light-colored drink, garnished with assorted fresh berries, placed on a concrete surface near a swimming pool.

LUXURY HOSPITALITY & FOOD PHOTOGRAPHY

Created in collaboration with Ummami Comms, a visual communication studio specialising in food and beverage brands, this series showcases my approach to hospitality photography. Produced across a selection of renowned luxury hotels and premium restaurants in Dubai, the images were crafted to communicate the identity, atmosphere and culinary experience of each destination.

Working across multiple locations, I was responsible for the photography, adapting to different lighting conditions, interiors and culinary styles while maintaining a consistent level of quality. The result is a collection of images that combines technical precision with an editorial sensibility, helping hospitality brands communicate their character through refined, visually compelling photography.

  • Dubai, UAE, 2022-2023

    Production : @umamicomms

    Photo : Micha Margo

UMAMI COMMS / F&B Photography

CEASAR PALACE DUBAI HOSPITALITY CAMPAIGN / LIGHT ASSIST & CAM OPERATOR

Produced at Caesars Palace Dubai in collaboration with Schrodinger Studio, this campaign brought together five distinct restaurant concepts within one of Dubai's landmark hospitality destinations. Building on previous productions with Michelin-starred chefs in France, our team arrived with an established workflow and a shared understanding of high-end culinary storytelling.

This project reflects the importance of collaboration in commercial filmmaking. Working within a trusted team, where roles, communication and execution were already well established, allowed us to focus entirely on delivering refined imagery with efficiency and consistency.

A collage of images featuring food and drinks, including a person making dumplings, a close-up of noodles, a colorful cocktail, a bartender, a glass of beer or cider, and people dining and drinking in a bar or restaurant setting.

CEASAR’S PALACE BLUEWATER ISLAND / F&B

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